Watch a sample from Dan’s presentation.
Empathy is often seen as an intrinsic ability in people who can intuitively connect with another person, but it’s also a skill that can be learned.
Empathy helps develop relationships because people like to feel that they are understood and heard. And it’s not just individuals who can learn and employ the soft skill of empathy.
Companies can work to create a culture of empathy between their employees and their customers, strengthening the relationship and bond between brand and consumer. The more digitally connected people become, the more they will value the interactions that make them feel cared for and connected.
So, if your company wants to build a unified team as well as a community of trusted supporters and allies, empathy is a vital skill. It will allow your organization to improve communication, develop resiliency and build lasting relationships.